Understanding Business Drivers and Improving Business Forecasts

Research to find at least 1 example

of how a real company has used each of the following multivariate

techniques: factor analysis, multidimensional scaling, and cluster


Define Multivariate Techniques, clarify how and why it is used

Define factor analysis

Define Multidimensional scaling

Define Cluster Analyis

Identify at least one real company that has used each and explain how

Answer the below

How can each multivariate technique be utilized to support expansion of a product offering? what purpose would each serve?

What technique is your preferred method and how is your chosen multivariate technique different than the other two?

What could a board of directors possibly learn from your preferred technique? how will it contribute to the overall decision-making process?

2000-2500 Words

APA format

APA in text Citation

Reference Page at the end

*please use scholarly sources

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