Promotions

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The topic for this week’s forum revolves around promotions in sports. First, please view the following promotional video advertisement found on YouTube.

Boston Bruins: http://www.youtube.com/watch?v=WCVdBHRJvhM

After viewing the video, search for a promotional video of your own for a sports product; such as a sports team, sporting event, sport equipment, or sport apparel organization. Please check the forum and select a video that has not been previously posted by any of your classmates. After posting the video link; provide the following:

  • Describe the sport product being marketed and promoted.
  • Describe what target market you believe this promotional video was made for.
  • Describe the effectiveness of this promotional video in your opinion.
  • Perform a SWOT analysis on the overall video promotion.
  • Describe suggestions for improving this promotion.

"Our Prices Start at $11.99. As Our First Client, Use Coupon Code GET15 to claim 15% Discount This Month!!":

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